The TikTok saga roils on, with Twitter now in the ring with Microsoft as potential acquirers for the viral social...
Buyers
As buyers return to the ad marketplace, they’re concentrating their spend in digital advertising, especially connected TV (CTV), according to...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Mobile Video In TV’s Clothing YouTube may struggle to...