Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. AdExchanger is taking the day off for Martin...
Clean
MediaWallah made a new identity verification product to help standardize labels and definitions for CTV inventory because the ad industry...
Snowflake started a snowball rolling in the ad industry two years ago. By now, it’s become a full-fledged avalanche. On...
AppsFlyer is building a marketplace so advertisers can share user-level data with third-party vendors without, well, actually sharing any user-level...
AUCKLAND, Thursday: Parnell agency The Business Marketing Group (TBMG) has unveiled a new piece of work for Reckitt Benckiser –...
Samooha has its head in (and eye on) the clouds. Over the past two weeks, the data collaboration startup announced...
Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing...
AMSTERDAM, Today: Creatives for Climate, a global nonprofit network of creative professionals dedicated to climate justice, has announced several new...
While clean rooms do offer significant value in today’s privacy-first world of data, they are not the be-all and end-all...
Analytics firm AppsFlyer introduced OpenAI's ChatGPT within its data clean room capabilities, the company announced today. This means ecommerce, retail...