From October 4, Spark has enhanced its customer service by equipping front-line care agents with the latest personalised recommendations, as...
Customer’s
How the blanket brand Rumpl is adding CTV to its digital media plan for results with a broader audience. The...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Overconsumed The 80/20 rule stating that relatively few...
Michel Sarran normally serves critically acclaimed dishes at his flagship Michelin-starred restaurant in Toulouse, France, where his attention to detail...
Finding new customers is hard work. The online adult retailer Adam and Eve is tapping into machine learning to help....
Matt Headland, Stuff Executive Commercial Director, shares his thoughts on building a brand during uncertain times and the importance of...
Fast food giant McDonald's latest campaign in Eastern Europe focuses on relaying the brand's appeal to less likely audiences. The...
For every 10 people flying any given Delta Air Lines flight, just four are members of the Airline's loyalty program,...
How well do you know your audience? I’m not just talking about their age, location, gender or purchase history. I’m...
In February 2021, a new restaurant appeared in Steubenville, Ohio. Its name: Wings on Wheels. The menu featured what you...