IPG-owned data broker Acxiom and The Trade Desk announced an expansion of their long-term measurement partnership on Tuesday with True...
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Unilever on Monday, June 23, said it has agreed to acquire Dr. Squatch, expanding its portfolio of Gen Z brands...
Despite what you may have heard, artificial intelligence (AI) is not a magic solution for every problem facing the ad...
"I do this for my culture." Twenty years ago, Jay-Z made a declaration in his 2001 classic, "Izzo (H.O.V.A.)." It...