Any sign of bad traffic, and mobile game developer Glu flips the kill switch at the ad network and the...
Digital Marketing News
“The Sell Sider” is a column written by the sell side of the digital media community.Today's column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Audit This WPP has had enough of Accenture playing...
This week on AdExchanger Talks, digital ad consultant Matthew Scott Goldstein shares his observations from 29 public company earnings calls in...
After more than a year on ice, Facebook is bringing back reach estimates in Custom Audiences.Facebook suspended the metric, which...
With 21% of US adults owning a smart speaker, according to Edison Research and NPR, publishers have rushed to develop...
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Crab Apples Apple News Plus, the $10 per-month news bundle...
Streamers don’t browse – at least not on streaming services.Although the majority of households either own a smart TV and/or...
Ashlen Cherry, Epsilon’s chief privacy officer, would bet on federal privacy legislation happening – just not before the end of...