Last year, Comcast Technology Solutions, a division of Comcast Cable that offers services around video workflow and monetization, zeroed in...
Digital TV and Video
Everyone wants to talk about over-the-top (OTT) and connected TV (CTV) right now, but they’re often confused for one another....
Between “fake news” and lawsuits, few tech companies have been busier than Facebook.As a result, the platform’s technological ethos is...
With the acquisition of several Fox properties under its belt, Disney is focused on building out its content library. It...
Cadent has launched what it says is the first national platform for addressable TV advertising.The aptly named Advanced TV Platform...
Verizon has gone back on its oath to advertisers and publishers.The telecom giant said Monday it will rebrand its media...
The TV ad buying ecosystem is getting even messier, according to GroupM’s second-annual “State of Video” report, released Thursday.Some of...
Consumers already overwhelmed by the number of streaming services are about to get walloped by a wave of newcomers. And...
Despite AT&T missing its projected Q3 earnings, the telecom giant’s new data-driven ad unit Xandr had “strong growth,” executives told...
If Amazon-owned Twitch reaches its goal this year of – according to Bloomberg – doubling its ad sales revenue to...