“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
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Industry Preview is a special, limited-run audio series, featuring interviews with key leaders in marketing, media and technology who share...
On February 12, Maryland became the first state in the country to enact a tax on digital advertising services. The...
And the beat goes on. iHeartMedia acquired programmatic audio marketplace Triton Digital from EW Scripps for $ 230 million on...
The E.W. Scripps Company is selling Triton Digital to iHeartRadio for $ 230 million, the companies announced today. The deal...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pay Up Microsoft is advocating that the US follow...
BuzzFeed wants to think more like a retailer. Judging that the surge in online shopping is here to stay--even as...
Late last year, Pepsi announced an ambitious program to help Black-owned restaurants generate $ 100 million in sales over five...
Independent digital agency Flight Digital has beefed up its leadership with the addition of former Isobar New Zealand CEO Ian...
Digital ads that use The New York Times’ first-party data accounted more than 20% of the Times’ core ad revenue...