Google's Display & Video 360 digital campaign management platform added a digital out-of-home component Thursday. The company said Thursday that...
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Advertising can be cheap. But acquiring new users is almost always expensive. Which is why the Instacart ads team is...
Clubhouse has turned its interests categories into Topics that can be displayed on each user's profile. Users have the option...
Banner ads? More like background noise. Social display has become an attractive option for publishers trying to get around banner...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Tale Of Two Internets Apple’s and Google’s user privacy...
Google is rolling out two new tools for its Display & Video 360 buy-side solution to account for the surge...
After Microsoft determined that using the Verizon Media supply-side platform (SSP) for its display inventory increased CPMs in September, it...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
FTD Companies, parent company of online floral delivery brands ProFlowers and Interflora, wants to get back to the basics of...
Similar to the capability that Grapeshot provides on MediaMath to perform audience targeting based on people interested in certain keywords,...