The 2024 Effie Awards celebrated New Zealand’s top achievements in advertising and marketing last night, spotlighting campaigns that set new...
Effie
AUCKLAND, Today: TBWA\NZ and ANZ snagged New Zealand’s only Gold at the APAC Effie Awards over the weekend. This adds...
More than a mere collection of words, language provides a unique perspective of the world. Each time one disappears, so...
In its latest marketing campaign, Tinder riffs on some classic romantic comedy tropes straight out of a 1990s Jennifer Lopez...
Last spring, shoppers in Albertsons grocery stores were increasingly sticking to the store's perimeter--a trend that meant many people were...
In April 2020, as the Covid-19 death toll surpassed half a million and the country wrestled with uncertainty, confusion and...
In 2022, McDonald's set out to jumpstart its marketing efforts to build more brand love with more than just kids....
Effie Asia Pacific has announced 121 finalists will vie for top honours in its annual Awards, with the winners revealed...
The advertising industry's top award recognizing marketing effectiveness revealed its winners tonight. The Effie Awards U.S. handed out its Grand...
Last week, the Global Effie ‘Best of the Best’ contenders were revealed, with YoungShand emerging as the sole New Zealand...