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Like the little engine that could, digital and programmatic ad spend will do better than expected in the second half...
Insider Inc. will combine with eMarketer next year, with the goal of creating a large, fast-growing research and data firm...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Hulu Steals The Show Hulu is taking a page...
Story updated to include a comment from Snap.Snapchat is on track to lose US users for the first time this...
Reddit’s advertising revenue is a speck on the duopoly’s windshield, but it’s growing fast, albeit from a small base.The company’s...
US digital ad spend in 2019 will surpass all traditional advertising for the first time, according to eMarketer’s latest forecast....
<!-- --> AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here. Programmatic is still growing like a weed. In its...
Amazon is losing its iron grip on the increasingly competitive smart speaker market.Amazon’s share will dip below two-thirds for the...
As marketer concerns about brand safety, transparency and data ownership continue to grow, so do their investments in programmatic guaranteed...