Altice USA said Tuesday it will buy the digital news company Cheddar for $200 million. The deal is subject to...
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Despite Alphabet bringing in total revenues of $36.3 billion for Q1 – up 17% from last year – investors are...
A spree of direct-to-consumer (DTC) brands, including Hubble, Bonobos and Rothy’s, have started running TV commercials. And aside from adding...
Amazon reported slower than usual revenue growth in its earnings report, with overall sales of $59.7 billion in Q1 2019,...
The IAB Europe and the IAB Tech Lab on Thursday released a second version of the Transparency and Consent Framework...
Brave, a privacy-centric web browser, launched its advertising and user rewards platform on Wednesday. The Brave browser debuted three years...
The two minutes of television inventory sold by multichannel video players (MVPDs) – which can be made addressable by targeting...
Sizmek will sell its data management platform, which it acquired with Rocket Fuel, and its demand-side platform to the marketing...
WarnerMedia has exited the OpenAP Consortium.It’s a major blow to the TV industry’s attempt to jointly promote audience-based buying on...
Publicis acquired Epsilon on Sunday primarily for the latter’s expertise in working with first-party client data. But Publicis got a...