What’s behind PubMatic’s missing $ 5 million in 2024 revenue? In its Q2 earnings report in August, the SSP revised...
FirstPrice
PubMatic is dialing back its expectations for the rest of 2024, and investors are taking note. The SSP revised its...
First-price auctions are coming to Google AdSense. The change will go into effect later this year, Google shared in a...
"The Sell Sider" is a column written by the sell side of the digital media community. Today's column is written...