A world-first study proves Large Format advertising influences purchase decisions and improves effectiveness of mobile advertising. Out-of-Home media company JCDecaux...
Format
Google introduced a new ad format at the National Automobile Dealers Association's NADA Show 2022 Friday, vehicle ads. Vehicle ads...
Viktor&Rolf Fragrances, a brand within L'Or?al USA's Luxe portfolio, turned to creators on Pinterest to help introduce the new addition...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Big Discovery Fresh off the news that it will...
At first, Walter Geer, like many, didn't understand Clubhouse. It was early July 2020, and Geer, now the executive creative...
Hulu Emphasizes Experience And Intros DR Ad Format During a time of uncertainty – and many new streaming entrants –...
Google released a direct response ad format for YouTube on Thursday that will make YouTube ads more shoppable, and more...