Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. FLoC Fears There’s no love lost for FLoC. In...
fraud
Independent global ad server Flashtalking said on Tuesday that it has acquired Israeli-based ad fraud detection specialist Protected Media as...
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Ad verification company DoubleVerify has uncovered a massive CTV ad fraud scheme that was on track to bilk advertisers and...
Enterprise tech giant Oracle said it shut down the largest ad fraud scam in the connected TV space that bilked...
People are streaming way more television as they stay home during the pandemic. Fraudsters have taken advantage of that. A...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Paying The Piper Robert Smith, CEO of Vista Equity Partners, agreed...
SKAdNetwork is Apple’s homegrown solution for attribution. Apple itself verifies when clicks lead to installs and shares that information directly...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
Digital ad verification provider Integral Ad Science is now integrated with Pinterest and able to deliver marketers viewability and fraud...