Gaming apps are getting better at beating install fraud. Just 3.8% of paid installs are fraudulent among gaming apps, according...
fraud
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Bot-And-Mouse Game The low-hanging fruit of ad fraud is...
“The Sell Sider” is a column written about the sell side of the digital media community. Today’s column is written...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. F Is For Fake Last year was a point...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... This post was syndicated from Ad Exchanger.
Online retailers are losing revenue right under their noses thanks to a devious form of ad injection only visible to...
While the online advertising trade groups have created anti-fraud programs and exchanges have instituted inventory standards, fraud is still on...