As out of home ad spending began its slow recovery in early January, the Westfield World Trade Center sought to...
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Two kinds of cultural history were made in Bethel, N.Y., at 2:00 a.m. on Aug. 16, 1969. The first was...
Lay's is using artificial intelligence to let fans create Cameo-like personalized video messages in the words of one of the...
Substack has lost several high-profile writers in recent days thanks to a new initiative that weakens its claims of editorial...
PepsiCo's purchase of Rockstar Energy Beverages for $ 3.85 billion a year ago signaled the company's plan to enter the...
Enterprise platform Workplace From Facebook developed the Workplace One Partner Program to help locate potential partners to resell its service...
Certain identifiers are helpful when it comes to navigating the massive beauty industry. We look for shampoo that is specifically...
Less than a week after Google's latest privacy bombshell, the IAB Tech Lab, a nonprofit focusing on solutions for brand...
As the ad industry's establishment players struggle to address deeply-rooted systemic racism, creative agency Majority is launching in Atlanta with...
Two significant steps in advanced TV happened Monday – one around advancing dynamic ad insertion (DAI) on linear TV and...