Epic Games, maker of Fortnite, has acquired SuperAwesome, a tech platform that strives to make the internet safer for kids....
games
Mosaic Group, IAC's global app division, is probably one of the biggest mobile app developers you’ve never heard of. It...
Facebook is bringing playable ads, an interactive format that lets users demo a mini version of an app before downloading...
What does a 13-year-old have in common with a retired woman and a middle-aged man? They all play mobile games.“There’s...
Influencer marketing often gets lumped in with vapid Kardashian nonsense, PewDiePie antics and top-of-the-funnel fluff. But there’s no reason sponsored...
Creative often gets neglected by app publishers gunning for installs – but it’s one of the most important aspects of any...
Teen apparel brand Hollister is drumming up engagement with game-based ad units that are holding players’ attention for nearly a...
Glu Mobile wants users who will stick around for the long term. “In the past, a game company could put...