LONDON, Today: Global advertising spend is on course to fall by 10.2% – US$ 63.4bn – to US$ 557.3bn in...
Global
SYDNEY, Today: An annual report by US research agency PQ Media reports that global adspend is projected to grow 5.9%...
After a nearly two-month search, Ford has a new global chief marketing officer. Suzy Deering will join the auto brand...
Zeta Global has hoovered up a lot of ad tech over the last two years, acquiring Sizmek’s DSP, Rocket Fuel’s...
GroupM recently promoted veterans Kieley Taylor and Amanda Grant to global head of partnerships and global head of social, respectively,...
Walgreens Boots Alliance, a global retail and pharmacy company that brought in $ 139 billion in 2019 revenue, has renewed...
Global convenience store chain Circle K appointed GroupM's MediaCom as its global media agency of record, tasked with serving as...
A global campaign has been launched this week to grow awareness, preference and demand for New Zealand food and beverage...
The international success that followed Tourism New Zealand and Special Group’s ‘Good Morning World’ campaign has won it a silver...
Standing tall on Symonds Street is one of New Zealand’s oldest post offices. Yet you won’t find any old messaging...