Major changes are coming to Google Analytics as the company navigates higher consumer privacy standards and increasingly complex international privacy...
Google's ad-tech business has been accused of squelching rivals, siphoning money from publishers and tying the hands of advertisers, spurring...
By Anders Pilgaard Andersen, senior vice president, general counsel, Adform Recent decisions by multiple EU data protection authorities signal the...
It’s a familiar story – He picked up a new pandemic hobby, while finding pockets of time away from small...
Google introduced a new ad format at the National Automobile Dealers Association's NADA Show 2022 Friday, vehicle ads. Vehicle ads...
Each year the Comms Council and Google run a competition for students as part of the Axis Awards to support...
AUCKLAND, Today: Each year the Comms Council and Google runs a competition for students as part of the Axis Awards...
Each year the Comms Council and Google run a competition for students as part of the Axis Awards to support...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The “Go” In Google There are two important...
Last week, a trade group representing major publishers including The New York Times, National Public Radio, News Corp. and Associated...