Over the past three months, The New York Times has been using generative artificial intelligence to align a brand's campaign...
Granular
With Netflix announcing that it is in-housing its adtech, buyers have a chance to get some of their programmatic wishes...
With Netflix announcing that it is in-housing its adtech, buyers have a chance to get some of their programmatic wishes...
The TV industry is quickly shifting toward streaming, but there’s no standard for pricing across platforms and ad formats. That...