The bipartisan privacy proposal of the American Data Privacy and Protection Act (ADPPA) has rekindled conversations around the urgency of...
Industry
NBCUniversal and iSpot.tv became the latest media companies to complete a test of alternative measurement, one the companies said is...
By Trent Lloyd, co-founder and head of APAC at Eyeota When it comes to targeting, the ad industry is in...
Connected TV may be the media industry’s shiniest new toy, but it’s not squeaky clean. And CTV is certainly not...
The New Zealand advertising industry is facing a crisis of talent. Barry Williamson of Marsden Inch Recruitment explores how to...
The 27 leading technology companies that make up the membership of the Tech Coalition committed to adopt the Voluntary Industry...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Mike Minogue, Naomi Ferry and Tim Foley have launched Frank Management, a new creative talent agency in Aotearoa. The highly...
Adweek is seeking creators to join its newly launched Creator Network, a program designed to provide special opportunities and benefits...
Like clockwork, every November our screens are flooded with Christmas ads. $ 2.5 billion is spent on holiday advertising in...