To make an event truly spectacular, relying on a photo wall and good food is not enough. You need to...
InPerson
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. NBCU Later Linda Yaccarino, NBCU’s (now former) chair...
Even though upfront week doesn't start until Monday, the Writers Guild of America strike is already making an impact on...
Adweek's sitdowns with the ad sales chiefs who presented during upfronts week are almost at an end. Thus far, we've...
After two years of virtual events, Creative Week returned as both an in-person and online celebration. "It feels great because...
In its first in-person upfront week presentation since 2019, Disney wanted marketers to marvel. On Tuesday afternoon, the House of...
NBCUniversal came in like a wrecking ball for the first in-person upfront week presentation since 2019. The network kicked off...
While Prime Video gets a lot of Amazon's streaming buzz, the company wants marketers to know it's a real player...
In-person events have returned. That means event-based marketing has, too. "Things are coming back healthy and strong," said T.J. Mathias,...
Among the many changes to where and how we've worked since March 2020 has been the shift to virtual events....