May 6, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

NBCU Kicks Off In-Person Upfront Week With Showstopping, Star-Studded Spectacle

NBCUniversal came in like a wrecking ball for the first in-person upfront week presentation since 2019. The network kicked off the 2022 upfront week at Radio City Music Hall on Monday morning with nonstop spectacle. Miley Cyrus performed “Wrecking Ball,” Kelly Clarkson belted out “Queen of the Night” and there was even a giant BravoCon…
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