The Trade Desk is planting the UID2 flag in another emerging media channel. Pandora is the first digital audio platform...
Integrates
oOh!media New Zealand is aiming to provide advertisers and media planners with access to more data by adding its retail...
AUCKLAND, Today: oOh!media NZ has added Retail to the OOH audience measurement platform, Calibre. This aims to provide advertisers with...
AUCKLAND, Today: JCDecaux New Zealand enhances Calibre for measuring airport terminal reach in Auckland, Christchurch, and Queenstown. Integration with LANDMARKS...
Clean rooms are ad tech’s answer to data privacy. But they can also give advertisers more accurate reach and frequency...
If addressable ad IDs are the new keys to the kingdom, then you’ll find The Trade Desk at Epcot this...
Comcast-owned FreeWheel announced new identity integrations to bring the buy and sell sides of the TV ecosystem together. Its platform...
In order to gain access to performance advertising budgets (and to prove out the power of publisher first-party data), Vox...
3D ecommerce technology provider VNTANA gained alpha access to Meta's AR (augmented reality) Publishing API (application-programming interface) in an integration...
Personalized video messaging platform Cameo revealed an integration with Apple SharePlay that enables gifters and recipients to watch videos together...