AUCKLAND, Today: JCDecaux New Zealand enhances Calibre for measuring airport terminal reach in Auckland, Christchurch, and Queenstown. Integration with LANDMARKS...
Integrates
Clean rooms are ad tech’s answer to data privacy. But they can also give advertisers more accurate reach and frequency...
If addressable ad IDs are the new keys to the kingdom, then you’ll find The Trade Desk at Epcot this...
Comcast-owned FreeWheel announced new identity integrations to bring the buy and sell sides of the TV ecosystem together. Its platform...
In order to gain access to performance advertising budgets (and to prove out the power of publisher first-party data), Vox...
3D ecommerce technology provider VNTANA gained alpha access to Meta's AR (augmented reality) Publishing API (application-programming interface) in an integration...
Personalized video messaging platform Cameo revealed an integration with Apple SharePlay that enables gifters and recipients to watch videos together...
Twitter is integrating the CrossInstall mobile-only DSP it acquired last year with MoPub’s ad exchange platform in a push to...
Allison Schiff contributed Twitter is expanding its relationship with Nielsen to boost its ability to plan and execute video strategies....
Xandr announced three integrations with identity initiatives on Wednesday: Europe’s netID login consortium, LiveRamp IdentityLink and Unified ID 2.0 (natch)....