As connected TV becomes an increasingly big priority in media buyers' budgets, Vevo used its NewFronts time Thursday at New...
Into
Fashion is one of the world's most polluting industries, responsible for an estimated 10% of global carbon emissions and producing...
TripleLift claims that it’s the world’s largest source of in-feed inventory. But can the same ad experience work for CTV?...
Kiwi independent digital agency BBT Digital (BBT) has announced the opening of their first Australia office in Melbourne, Victoria. The...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Do Publishers Run The IAB Again? Publishers are “in...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. RIP, DTC. LUV, ATT. The Q1 earnings reports for...
A morphing of three international companies, DigitalReef announced on Tuesday it's acquiring connected TV platform Column6 to extend its mobile...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Thinking Outside The Xbox Microsoft is evaluating vendors to...
In 2020, like our personal and professional lives, everything about the TV upfront changed. The combined impacts of the pandemic...
Take a trip down memory lane with me, when not too long ago, brands owned themselves. Taglines communicated tangible value,...