The German car giant Mercedes-Benz has been on a three-year journey of digital transformation since linking up with Publicis Groupe...
journey
If marketers can build better customer experiences, if they can find their customers as they pop up in different parts...
When Reader’s Digest Association rebranded to Trusted Media Brands in 2014, a reporter commented to CEO and president Bonnie Kintzer...
This year, college students will get the opportunity to be more than sneakerheads by helping one of the largest consumer...
Brandweek 2020 brought something different: a fifth day dedicated to career development for the many marketing industry professionals experiencing the...
It’s tempting to believe that out there, other companies are doing a much better job of managing data. I have...