Uber's chief marketing officer Thomas Ranese has left his role after nearly three years with David Mogensen taking over as...
marketing
Everyone and their mother is becoming an advertising company. And that trend took another step forward on Thursday with the...
The National Basketball Association and the brands in its orbit descend upon Cleveland this weekend for the NBA All-Star Game...
Variety isn't the spice of life these days--experience is. Seventy-four percent of Americans favor experiences over products according to data...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Twitch Rivals, Twitch's live competition destination, teamed up with Fortnite and the National Football League Players Association on a Big...
Just six months after the 2020 Tokyo Olympics ended, it's Olympics time again at NBCUniversal. The Winter Olympics have started...
Performance marketing achieves immediate but often short-term results, which is the secret to its increasing prominence over the past decade....
Throughout 2021, climate issues wrestled their way to the forefront. The U.S. alone was hit with more than $ 145...
The twin shipping ports of Los Angeles and Long Beach made national news late last year, becoming the poster children...