Beauty brand Tula Skincare is continuing to capitalize on its influencer marketing strategy in 2021 after generating $ 56 million...
marketing
With Travis Scott, no creative choice is obvious or predictable. In fact, he didn't even want his first album to...
The Business Marketing Group has relaunched flexible working space, Generator, into Auckland and Wellington with a bold new OOH campaign. ...
After securing $ 155 million in new capital investment last month, shaving equipment manufacturer Harry's has hired Gabby Cohen to...
Amazon Prime Video is beefing up its sports marketing team as it pushes further into live sports programming like Thursday...
Ben Rose has joined Augen Software Group as Chief Sales and Marketing Officer. Rose has been appointed at a time...
Having diversity in a company or a campaign isn't enough, it must be ingrained in a company's marketing efforts, according...
IPG’s marketing intelligence firm Kinesso has hired Dr. Femi Olu-Lafe as the SVP of culture and inclusion. Olu–Lafe was brought...
For marketers at the head of large and complex organizations, the prospect of crafting a comprehensive effort to improve DEI...
"Digital transformation" became a more urgent and repeated term among marketers in 2020, as ecommerce and cloud services accelerated the...