If the biggest surprise awaiting America’s first-time parents isn’t caring for an infant, it’s paying for one: Bringing a newborn...
MasterCard
The CMO took the brand promise from a tagline to a multi-dimensional campaign. Adweek Feed
The credit card company has 500 million enrolled consumers. Adweek Feed
Mastercard wants to help small and midsized businesses harness the power of artificial intelligence. The payments company began a pilot...
From sonic branding to perfumes and restaurants in New York and Sao Paulo, Mastercard has leveraged almost every sense to...
Paramount is looking to make measurement moves ahead of the TV upfront. Top line Today, Paramount announced it's partnering with...
New Zealand music royalty King Kapisi has joined forces with Mastercard to celebrate small businesses in Aotearoa that reach the...
Shalane Flanagan is an Olympic medalist and an accomplished distance runner, but she made herself a legend in the five...
Whether it's a card a bank customer uses for payments or a service tracking how a company accepts or makes...
It's been a decade since consumers began conversing with voice-activated assistants Siri and Alexa. In all that time, brands have...