Walmart is building infrastructure to support its fast-growing retail media business. After more than a year of testing, it settled...
media
Verizon revealed during its earnings call Tuesday morning Verizon Media Group had a solid Q4 – total revenues jumped 11.4%...
Industry Preview is a special, limited-run audio series, featuring interviews with key leaders in marketing, media and technology who share their...
Two years ago, Scotts Miracle-Gro dipped its toes in the VaynerMedia waters when it asked the agency to handle creative...
After Microsoft determined that using the Verizon Media supply-side platform (SSP) for its display inventory increased CPMs in September, it...
Terri Collier is returning to FCB Media, having been appointed as the agency’s new General Manager, effective immediately. The newly...
Verizon Media is expanding its long-standing ad sales arrangement with Microsoft as the telecom giant's ad-tech unit looks to solidify...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
A period of unprecedented change across media, marketing and tech has left the industry with burning questions at the outset...
The News Publisher’s Association (NPA) have announced that entries are now open for the 2021 Voyager Media Awards. A number...