The billboard owner is betting that AdQuick’s tech can modernize its sales machine, streamline buying, and help it keep pace...
media
McCann Group New Zealand has appointed Zac Stephenson as managing director, media and has also promoted Terri Collier to the...
Nielsen added more than 200 advanced audience segments in Nielsen ONE, its cross-platform analytics dashboard. The segments come from Nielsen’s...
Plus, how the delivery service built one of the fastest-growing media networks. Adweek Feed
Now independent from Kantar Group, the company is evolving its approach to media measurement in the AI era Adweek Feed
AUCKLAND, Today: Calibre + Candor has landed the media account for MADE Group in New Zealand after a competitive pitch,...
AUCKLAND, Today: Brands can now tap into Tonic Media Network’s health-focused media reach in New Zealand, unlocking access to around...
WPP airs some dirty laundry; HubSpot buys itself a media brand; and data centers are more politically unpopular than ever....
The publisher will join HubSpot’s growing media portfolio as the software giant doubles down on content-led customer acquisition. Adweek Feed
What's the deal with viral apps?; Dentsu and WPP are off of OpenPath; and AI coding has its downsides. The...