Data-driven shopper marketing, it’s bringing people together. And not just ad tech vendors. Consider a recent campaign collaboration test between...
Mondelez
Global confectionary producer Mondelez International moved to protect its purple packaging by issuing a lawsuit against independent rival Tony's Chocolonely....
Oreo maker Mondelez International was among the first global brands to pull ads off X (formerly known as Twitter) last...
There was a time in the recent past when anytime Jon Halvorson, Mondelez’s global VP of consumer experience, wanted access...
The world’s largest consumer product brands are struggling to grow their US businesses. While some of the challenges are macro-economic,...
Ritz Crackers is always looking for out-of-the-box ways to connect with its customers.So when NUE Agency, which develops the music...