While diversity, equity and inclusion (DEI) efforts to work with minority-owned media companies and hire a diverse workforce are important,...
Multicultural
The upfronts week presentations have ended, and now it's time for the real work: the negotiations. Adweek is sitting down...
Last summer, Penguin Random House became the first advertiser to use MediaMath’s Multicultural Marketplace, which the DSP built to help...
On Tuesday, Adweek turned its independent agency focus on "Multicultural Independence" with a panel moderated by Agencies editor Doug Zanger,...