“There is no scale in multicultural media.” Lashawnda Goffin, CEO of Colossus SSP has heard that statement many times –...
Multicultural
Mirror Digital, which launched as an ad network in 2012, has evolved into an aggregator of culturally relevant online content...
Cookie maker Chips Ahoy is celebrating multicultural artists with its "Happy By Design" campaign, which allows people to access an...
What can you learn from TikTok about the evolution of multicultural marketing? As we navigate the ever-changing landscape, the conversation...
Over the past few years, there has been an industrywide rallying cry about the yawning investment gap between the general...
McDonald’s has been criticized for alleged bias against Black-owned media. For example, the fast-food giant is being sued by media...
"Zooming" into the new year just took on a whole new meaning as automotive giant Toyota brings a new level...
While diversity, equity and inclusion (DEI) efforts to work with minority-owned media companies and hire a diverse workforce are important,...
The upfronts week presentations have ended, and now it's time for the real work: the negotiations. Adweek is sitting down...
Last summer, Penguin Random House became the first advertiser to use MediaMath’s Multicultural Marketplace, which the DSP built to help...