NBCUniversal built a first-party identity platform that includes 50 million households and 150 million individual consumers to bolster its cross-platform...
NBCUniversal
NBCUniversal is partnering with Ad-ID – a standard identifier for creative assets built for the advertising industry – to improve...
TVNZ has announced a new multi-year content deal with NBCUniversal (NBCU) for the rights to air premium international content from...
The decades-long relationship between insurer State Farm and entertainment conglomerate NBCUniversal came in handy during the early days of the...
NBCUniversal’s new data and technology offerings includes the ability to buy programmatically on Peacock for the first time and an...
While purpose-driven marketing isn't a new term in our industry, it's taken on a significant new meaning in a COVID...
Key Insights NBCUniversal is trimming its cable network portfolio: Sports network NBCSN will be no more by the end of...
NBCUniversal is for the first time allowing local and regional advertisers to access inventory on platforms including Peacock, YouTube and...
Ahead of the holiday season that's projected to be the biggest ever, NBCUniversal and PayPal are looking to cash in....
Key Insight: Details about when Peacock may become available on Roku are still being finalized. A monthslong impasse between NBCUniversal...