The MRC kicked off the second phase of its three-part Facebook audit at the beginning of August: an assesstment of...
Platforms
Facebook is giving advertisers a bit more control over how they buy in-stream video ads within the news feed, through...
Snap again came in below analysts' expectations for its Q2 earnings announced on Thursday.Year-over-year, revenue grew 153% to $181.7 million...
As its sell-side business takes off due to the success of its Prebid open source wrapper, AppNexus' buy-side operation is...
Ever click on an ad by mistake? You and the rest of internet-connected humanity.On Tuesday, Facebook said it’s going to...
Lorne Brown, former CEO of Operative and president of SintecMedia, will ascend to the CEO position at Sintec Media. Outgoing...
AT&T just hired an ad platform whiz kid to take charge of its new TV and video ad business – but...
Rubicon Project has been steadily lowering its take rate over the past year to make its tech more appealing to...
Twitter’s revenue and user growth story – especially US user growth – is grounded in a harsh reality.Overall revenue for...
Sovrn CEO Walter Knapp sat down in a conference room on June 27 and told 27 staffers it would be...