Slow-loading ads are still a perennial problem for publishers.Wise Publishing, a Toronto-based publisher of personal finance content with around 5...
Publishers
It’s hard enough to develop features that work well for one app or site – let alone more than 100.But that’s...
CalMatters reports nonpartisan, in-depth stories about California state politics on a nonprofit budget – and it needed a tech stack...
Brands must be ubiquitous across platforms to remain relevant to their consumers. That requires producing content consistently and quickly –...
The digital advertising business ain’t easy – just ask any traditional publisher. But there are bright spots.The New York Times had...
Dotdash, a top destination for millennial women, lacked bridal content.So the digital publisher, which rebranded from About.com in 2017, purchased...
Publishers of all sizes are cutting ties with programmatic resellers. Just as buyers are employing supply-path optimization to eliminate exchanges...
College-age consumers shouldn’t be too hard for advertisers to find, since many are, not surprisingly, on college campuses. But most...
Hearst Magazines named Mike Smith as its first chief data officer Thursday. When Smith joined Hearst in 2013, he introduced...
Meredith’s overall Q2 ad revenue grew like gangbusters, but digital ad revenue performance was draggy – and will likely be the...