If you’re playing buzzword bingo, your card’s about to fill up, because this article covers automated incrementality testing, causal measurement...
Revamped
AUCKLAND, Today: In the wake of the recent launch of its cutting-edge digital replatform, Stuff Group unveils a revitalised senior...
Twitter will reportedly hold off on its plan to offer verification checkmarks as part of its retooled, $ 7.99-per-month Twitter...
Clemenger Group New Zealand’s Auckland-based agencies will come together under one roof at its College Hill offices from May 2023....
Mobile ad platform LifeStreet released a new version of its DSP on Tuesday that shows developers what’s happening behind the...
AUCKLAND, Thursday: North Shore-based digital agency Pure SEO has achieved Premier Partner status in the revamped 2022 Google Partners Programme....
Best Buy's sales have ballooned in the past year as people spend more on technology and consumer electronics. Now, the...
It’s well known that good video creative can boost campaign performance. But good video creative is expensive to produce, difficult...
Snap Inc. introduced its revamped Global Partner Solutions program Wednesday, placing partners into two distinct categories--Strategic Partners and Certified Partners--and...
Demandbase’s July acquisition of B2B marketing vendor Engagio is bearing fruit. On Tuesday, Demandbase released a new version of its...