As the pandemic enters into the latest, and potentially most difficult phase, businesses still face an uncertain future. Restaurants, in...
sales
Everything that General Mills does online is designed to drive purchases, says Jeff Austin, senior mar tech manager at the...
Bloomberg Media is cozying up to its advertisers to drive deeper working relationships. So far, it's bearing fruit. Since 2018,...
Just a few days after Discovery Inc. unveiled its upcoming global streaming service, Discovery+, the company has hired one of...
In the U.S. and around the world, the third quarter of 2020 wasn't a pretty one for traditional advertising revenue....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Digital Wins, And So Does The Triopoly Digital is...
Cannabis connoisseurs, even with their well-earned reputation for being super chill, aren't immune to the fear of missing out, especially...
2020: The ongoing pandemic is accelerating the growth of ecommerce. Amazon: Hold my beer. EMarketer forecast that worldwide sales on...
The launch of the new ‘Big King XL’ from Burger King has resulted in unprecedented day-one sales and kickstarted considerable...
The WarnerMedia ad sales chief role, which has been vacant for more than a year, has finally been filled. Jean-Paul...