When it comes to traditional TV advertising, there is no linear path to recovery. In its latest U.S. ad forecast...
sales
Sky New Zealand has bolstered its Advertising Sales team with two key appointments as it pursues an ambitious growth strategy....
LUMO Digital Outdoor has announced that its sales team is expanding, with the recent appointments of Lily Jayne Mark, Claudia...
It's official. Mark Marshall is NBCUniversal's next ad sales chief. Top line Today, NBCUniversal announced it was elevating Mark Marshall...
Personalization in marketing is table stakes. Everything from promotional emails addressing recipients by name to individualized Netflix homepages and Spotify...
AUCKLAND, Today: oOh!media has announced a new hire within the direct sales team, appointing Esther Mackay as campaign executive. She...
oOh!media has announced a new hire within the Direct Sales team, appointing Esther Mackay as Campaign Executive. She takes over...
Pink Starburst gelatin snacks. Frank's RedHot sunflower seeds. Wendy's chili--in a can. These products are just some of the many...
Data from Mattress Firm's podcast campaign with iHeartMedia, which ran in 2022, shows that the medium is driving sales. The...
We spoke with Justin Osofsky, Meta’s head of online sales, operations and partnerships to get a pulse on the state...