You’ve heard of bring-your-own-beer (BYOB). But are you down with bringing your own media (BYOM)? Less hoppy, but hopefully more...
Samsung
Samsung has spent years positioning itself as a company that defies common wisdom and challenges expectations with spots like "Ostrich,"...
AUCKLAND, Monday: Samsung NZ has appointed Shannon Watts as group marketing director to head up a newly structured marketing team....
Based on the notable increase in high-profile sustainability initiatives from companies like FedEx, Salesforce, GM and a plethora of others,...
Samsung Ads is adding to its AVOD toolkit. To provide brands a way to buy media using their own first-party...
To help advertisers reach specific audiences in ad-supported video, Samsung Ads built a predictive campaign planning tool for connected TV....
Samsung, Verizon and comedian Hasan Minhaj partner for a campaign that's a little busy, to say the least. Made in...
Samsung's latest effort to promote the Galaxy's smartphone versatility taps into creators and communities from around the world. The global...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. After this exclusive first look for subscribers, the story by...
Samsung Ads released Tuesday its new TV measurement solution designed to help advertisers to measure the combined impact of linear...