Snap said during its Q3 earnings call Tuesday that pricing pressure caused its CPMs to sink 60% year-over-year and 20%...
Snap
When Snap acquired location-based data company Placed over the summer, agencies got excited about the prospect of intermingling the data...
Snap again came in below analysts' expectations for its Q2 earnings announced on Thursday.Year-over-year, revenue grew 153% to $181.7 million...
The New York Post has a love-hate relationship with pre-roll.While pre-roll typically commands high CPMs when sold directly, too often...