Sony has kicked off a global media review for its Playstation business, putting hundreds of millions in media spend up...
Sony
Fortnite maker Epic Games is steadily putting together the building blocks of its significant metaverse endeavor, which will focus on...
Sony is buying video game developer Bungie for $ 3.6 billion as the PlayStation Studio owner moves to counter its...
AUCKLAND, Today: Following a competitive pitch process, independent integrated agency Adhesive has been reappointed as the agency of record across...
Following a competitive pitch process, independent integrated agency, Adhesive, has been reappointed as the agency of record across New Zealand and...
It’s still early for in-game console advertising – where ads appear natively on walls and t-shirts during gameplay – but...
Tracks from Sony Music Entertainment superstars and emerging artists are now available for TikTok users to add to their videos...