WBD’s overall revenue fell 5% year-over-year to $ 9.7 billion, continuing a recent decline and missing investor expectations, according to...
Sports
TelevisaUnivision is the latest broadcaster to finish upfront talks. According to a source familiar with the matter, the Spanish-language media...
Following a star-studded event in May, Disney has wrapped its upfront negotiations. The entertainment media company saw the overall revenue...
Frank Energy have jumped on board as the first official commercial partner for new sports podcast Play On, sponsoring a...
With attribution-based platforms taking over, there aren’t many ways for an advertiser to bet (and win) big. Plus, what about...
Some brands are turning away from larger media agencies in favor of smaller, independently run shops. Plus, licensing sports content...
When a brand like Morgan Stanley wants to help tell one of the most compelling stories in sports, it doesn't...
Roku and the electric racing circuit Formula E have a relationship powered by potential, and it's accelerating rapidly. In June...
AUCKLAND, Thursday: Schick and Basketball New Zealand (BBNZ) just scored big at the NZ Sports & Recreation awards, nabbing top...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The MMM Transplant Some call it media mix modeling;...