When the Partnership for Responsible Addressable Media (PRAM) came to life last August, the changes the $ 330 billion digital...
targeting
Publicis Groupe's identity-resolution offering Epsilon and The Trade Desk are partnering to make their respective user-ID products interoperable. The tie-up...
Olive oil giant Filippo Berio, which began pressing olives in 1867 and is the top five brands in the U.S.,...
StopPress chats to Jane Ormsby, Managing Director and Vinay Shriyan, Head of Ad-Tech & Data at Scroll Media about alternatives...
The clock is ticking for the online ad industry to transition to more privacy-centric ways as Google prepares to withdraw...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. TikTok For Targeting Expect TikTok to start getting more...
Contextual targeting vendor Peer39 is capitalizing on the craze for all things cookieless with the rollout of a contextual data...
Music video network Vevo has launched a new AI-powered product that identifies and groups Vevo music videos by mood for...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Mo’ Problems Google and Facebook are expected to become...
Music video network Vevo has launched a new AI-powered product that identifies and groups Vevo music videos by mood for...