As companies continue to flock to the metaverse, Roblox is rolling out a new ad product that will allow brands...
Testing
Last year, the IAB released a report that showed just how much money advertisers are pumping into CTV: In 2021,...
ABC reality juggernaut The Bachelorette is the star of Twitter's test of custom timelines on the web. The social network...
Twitter began a limited test of CoTweets, a way for two people to team up on the same tweet. CoTweets...
Twitter is testing the addition of the ability to toggle between For You and Latest timelines within its Communities. The...
Chasing ad performance is a never-ending process. “There’s no chill in the performance world,” said John Sheldon, CMO of SmileDirectClub,...
Criteo is preparing for the end of third-party cookies. That’s what you do. But third-party cookies aren’t dead yet. “Our...
Meta began testing two new ways for creators to monetize their presence in Horizon Worlds. The company explained in a...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Get In The Sandbox The moment you’ve been...
Twitter is testing a clipping feature for its Twitter Spaces audio option, which allows hosts to clip up to 30...