The Big Story: Is IAB DTC?

The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. The IAB’s Annual Leadership summit wrapped this week and increasingly, the show has moved to focus on DTC companies like ThirdLove, the startup underwear brandContinue reading »

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The Big Story: Blood In The Water

The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. This week on “The Big Story,” the AdExchanger team takes a good long look at how GDPR has impacted Google and its policies, which, inContinue reading »

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The Big Story: Must See TV

The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. The past couple of months have been big for TV. Yes, the Super Bowl is just around the corner and Netflix et al. are hypingContinue reading »

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The Big Story: A Funny Thing Happened On The Way To France

The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. It’s a fine January! By which I mean GDPR fine. On Monday, France’s Commission nationale de l’informatique et des libertés (CNIL) levied a 57 millionContinue reading »

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The Big Story: This Episode Brought To You By The Letters CES And PMP

The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. On “The Big Story” this week, the team stirs some alphabet soup. Rejuvenated after the annual pilgrimage to Las Vegas to worship at the mightyContinue reading »

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The Big Story: The Data Deluge At CES

The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. The desert sun rises in Las Vegas, emerging from the eastern horizon like a roll-up LG OLED TV. The device manufacturers – reps from TVContinue reading »

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The Big Story: All Hail 2019!

The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. 2018 was a year of tremendous change for the advertising industry. Google’s power consolidated, AT&T debuted its ad aspirations and Facebook floundered in the courtContinue reading »

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The Big Story: Closing Out The Year With OpenX And Google

The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. While we hate to be the bearers of bad news as the holiday season nears, the supply-side tech provider OpenX closed out the year withContinue reading »

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The Big Story: WPP’s Big Plan

The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. On Tuesday, WPP CEO Mark Read uncorked his plan to get the holding company back on his feet. While it wasn’t hugely surprising – ReadContinue reading »

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The Big Story: Sir Martin Sorrell’s Botanical Curiosity

What’s a coco de mer? A double coconut, which is what Martin Sorrell is cultivating with S4. The holding company he once described as a peanut grew into a coconut – also his description – when it acquired MediaMonks in June. With its second acquisition with MightyHive on Tuesday, the coconut has doubled up. FromContinue reading »

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