Pinterest rolled out a way for creators to protect their content and determine how it can be used on the...
Tool
Some media buyers report feeling a niggling sense of FOMO when they try to use Facebook Ads Manager to target...
The advent of data-driven TV means that media owners have richer data sets to help advertisers find their audiences. But...
JCDecaux has launched a ground-breaking new proprietary creative effectiveness tool, JCDecaux OPTIX, which uses machine learning to review the visual...
AUCKLAND, Monday: Customer insights agency Perceptive, and fintech startup Paymark have launched Ada, a new tool that offers insights into...
Music video network Vevo has launched a new AI-powered product that identifies and groups Vevo music videos by mood for...
Music video network Vevo has launched a new AI-powered product that identifies and groups Vevo music videos by mood for...
GroupM launched a tool in beta on Monday designed to help marketers determine the potential ethical risks associated with a...
Comscore released a solution for audience targeting and activation on Monday that relies on contextual signals rather than cookies. You’d...
Samsung Ads released Tuesday its new TV measurement solution designed to help advertisers to measure the combined impact of linear...