Programmatic audio is a tough sell. Advertisers find it challenging to vet audio inventory at scale, which means most digital...
Tough
Since introducing ads two years ago, Netflix’s ad team has clashed with streaming management and studio execs. Plus, “brat” summer...
For those in any doubt, women's soccer can be a brutal sport, as ecommerce giant Amazon's European campaign portrays through...
The Criteo bounce back is in full effect after the company reported strong profit growth and continues to hit benchmarks...
TVNZ’s financial performance in FY23 has shown resilient fiscal stewardship in the face of challenging economic times. Although operational earnings...
Arielle Garcia, UM's former chief privacy and responsibility officer, explains why she decided to leave the large agency holding company...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. How Amazon Ads Keeps Winning A recently ballyhooed eMarketer...
Two youngsters survive a terrifying explosion in a town square, finding each other and escaping the mayhem--if only temporarily--through their...
As brands continue to explore what customer data platforms (CDPs) are and how best to use them, the introduction of...
Sean PopenEVP“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in...